The Start

Fresh Burger™ was founded in 2013 with a clear vision: to bring back the classic hamburger experience and build a brand that people could trust, enjoy, and grow with. What began as a search for a simple, high-quality burger in the Greater Toronto Area became a business built on consistency, fresh ingredients, and a strong operational model.

Led by founder Jacques Kavafian, Fresh Burger™ combines a proven fast-casual concept with a streamlined menu, efficient operations, and a customer experience designed for repeat business. From the first location in Richmond Hill, the brand has expanded with the same focus that defined it from day one — quality, simplicity, and community connection.

Today, Fresh Burger™ offers more than just great food. It represents a franchise opportunity built around a recognizable brand, a focused menu, and a model designed for entrepreneurs who want to join a growing concept with real momentum. For franchise partners, Fresh Burger™ provides the chance to be part of a brand that values operational excellence, local market strength, and long-term growth.

Freshburger About Us The Start Up
Freshburger About Us Core Values

Our Core Values

At Fresh Burger™, we keep it simple: real ingredients, great taste, and fair prices. We use fresh, never-frozen Canadian Angus beef, ground daily to our exact standards, along with crisp vegetables and freshly baked buns. No shortcuts, no compromises—just quality you can taste in every bite. That’s why Fresh Burger™ is known as one of the GTA’s premium burger destinations. Every visit, you can count on the same promise: delicious burgers and fries, made fresh, and served at a price that makes sense.

THE Future

As Fresh Burger™ continues to grow, one thing stays the same—our commitment to what our customers love. From our very first location at Leslie and 16th in Richmond Hill, our fans have kept coming back for the same reason: fresh, high-quality burgers done right. We listen to our customers, and we deliver—every time. Our 100% fresh, filler-free Canadian Angus beef is at the heart of everything we do, and we never cut corners. Simple as that. Because at the end of the day, our burgers Taste Good like a Hamburger Should!®

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Freshburger About Us

OUR STORY

Fresh Burger™ is a Toronto-area burger brand founded in 2013 by Jacques Kavafian, built on a clear vision: to redefine the classic hamburger with uncompromising quality. After a successful 30-year career in finance, Jacques identified a gap in the Greater Toronto Area for a truly premium, traditional burger experience. He launched the first Fresh Burger™ in Richmond Hill, establishing a brand rooted in simplicity, elevated ingredients, and a disciplined fast-casual model. Every element—from the focused menu to the commitment to fresh, high-grade ingredients—reflects a dedication to doing the basics exceptionally well.

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